Digital banners are usually a one way communication tool with the expected action from the viewer. However there is no limit to only one way communication. Miller Lite Beer used their banner campaign to encourage users to communicate through their banners. How? With the help of DigitasLBi agency,...

Charity becomes especially popular during the Christmas period, isn’t it? Well here is a great idea from Ogilvy Brazil! As usual with charity organizations, GRAACC wanted to attract attention through the lowest cost possible. So Ogilvy Brazil came up with a brilliant idea of the...