Here is something fresh and new. SEA-Team came up with something new for Volkswagen brand – a search engine ad. The aim was to target business leaders with an image of the best business car for them. So when someone used a Google Image Search to look up for ‘ultimate business car’, it came up with a bunch of images, but four top images formed one banner ad, showing up Volkswagen car.
We’ve created this Search Engine Advertising campaign for Volkswagen during our third year in advertising, and we’re now talking with interesting parties to get this idea into production.
Check out the campaign video here: